Home Depot. You can do it. We can help. THE HOME DEPOT

About Us

Marketing
"You can do it. We can help" is the slogan used by The Home Depot through its advertising campaign, which includes television, radio, and print. Its series of commercials often depicts an average home-owner taking on a home renovation project, made possible by the help provided at the Home Depot.

The Home Depot, Inc.

Slogan You Can Do It. We Can Help.
Type Public (NYSE: HD)
Founded 1978 (Atlanta, Georgia, USA)
Headquarters Atlanta, Georgia, USA
Key people Robert Nardelli, CEO & Chairman
Industry Retail (Home Improvement)
Products Home improvement products such as appliances, tools, hardware, and garden supplies & plants.
Revenue $81.5 billion USD (2005)
Employees 325,000
Website http://www.homedepot.com
The Home Depot (NYSE: HD) is an American retailer of home improvement and construction products. Headquartered in Atlanta, Georgia, USA, it is the largest retailer of home improvement products in the world, providing a wide range of goods and services for both professionals and do-it-yourself consumers. The Home Depot employs more than 325,000 people and operates 2,000 big-box format stores across the United States (including the 50 U.S. states, Puerto Rico, the United States Virgin Islands), Canada, and Mexico. The company also operates EXPO Design Center stores in select American markets, providing high-end home design products and services, and 10 Crescent Lane, an online home-furnishings store.

The Home Depot is the second largest retailer in the United States, behind Wal-Mart, and third largest retailer in the world, behind Wal-Mart and French-based company Carrefour. The company is also known for not paying their associate a salary capable to live on. The IDC 5920 in Montgomery, NY is run by Greg Maroney, who has a really big head figuritivly and literally. John Migliore or "Migs" to his friends is Greg Maroneys right hand man, he likes to wear sweatpants and never answers questions directly.

History
The company was founded in 1978 in Atlanta, Georgia by Bernie Marcus and Arthur Blank after the two quit their positions at Handy Dan, and grew rapidly, with sales topping $1 billion annually by 1986.

In 2000, Marcus and Blank retired. Robert (Bob) L. Nardelli became chairman, president & chief executive officer of The Home Depot. He had previously spent almost 30 years at General Electric, his career culminating as president and CEO of GE Power Systems.

The Home Depot today
Home Depot stores are large, averaging 105,000 ft² (9,755 m²) and warehouse-style, stocking a large range of supplies. The company color is a bright orange (PMS 165, CMYK 60M100Y), on signs, equipment and employee aprons.

Its 2005 sales totaled US$81.5 billion. Despite the 11% increase in revenue, it dropped one spot to #14 on the 2006 FORTUNE magazine's FORTUNE 500 list (it was #13 in 2005 on $73.1 billion sales in 2004). The Home Depot also owns EXPO Design Center, a chain of higher-end home decorating and appliance stores. In 2006, The Home Depot acquired Hughes Supply which is to be assimilated into HD Supply serving contractors. In September 2005, Home Depot Direct launched its high-end online home-furnishings store, 10 Crescent Lane, shortly followed by the launch of Paces Trading Company, its high-end online lighting store. In mid 2006, Home Depot acquired Home Decorator's Collection which was placed as an additional brand under its Home Depot Direct Division.

[//]